May 4, 2009 (PAP Newswire) — One of the world’s most well-known and highest-trafficked poker websites, Full Tilt Poker, is sporting a brand new look as of last week.
According to company statements, the new look was designed to better bring together all elements of the Full Tilt brand, integrating its campaigns on television and print media with its popular Internet brand presence. The new site also highlights Team Full Tilt, giving profiles of members such as Patrik Antonius a new prominence in a classic black-and-white design.
“With this important relaunch, Full Tilt Poker will integrate its groundbreaking branding with an easy to navigate website,” Team Full Tilt member Howard Lederer commented. “This will greatly improve the user experience of first time and returning visitors alike.”