Prescribing The Right Medicine

By kingcobra | Apr 25, 2014 | Leave a Comment

Our role here is not one of informing so much as it is of prescribing.

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The 3 Key Elements Of A Good Poker Room Review

By kingcobra | Apr 24, 2014 | Leave a Comment

We need to get all of these elements right if we plan on being successful with poker reviews


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The Messenger Is A Big Part Of The Message

By kingcobra | Feb 28, 2014 | Leave a Comment

Creating value in the product we’re selling is only part of the battle. ... Read more

Building The Proper Foundation

By kingcobra | Feb 25, 2014 | Leave a Comment

Most poker reviews lack the proper foundation.  Even the good ones could really benefit by establishing this better. ... Read more

The Importance Of Advice

By kingcobra | Feb 21, 2014 | 1 Comment

Our goal is to provide them advice, and advice is what will lead them to deciding, so it’s a good idea to look to provide some ... Read more

Pumping Them Up

By kingcobra | Feb 20, 2014 | 2 Comments

If we really are looking to motivate people, it’s helpful to actually try to motivate them.

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Answering The Big Question

By kingcobra | Feb 14, 2014 | 2 Comments

Before answering the big question that all good poker reviews seek to answer, we have to know what the big question is ... Read more

Creating An Air Of Honesty

By kingcobra | Feb 11, 2014 | 2 Comments

While our goal is clearly to portray our poker rooms in the most favorable light, we have to appear genuine as well ... Read more

Poker Customer Relationship Management

By kingcobra | Feb 7, 2014 | 1 Comment

It’s not just about converting them to sign up, it’s also about converting them to being a longer term customer. ... Read more

Managing Our Customers Well

By kingcobra | Feb 3, 2014 | 1 Comment

Just because we’ve converted them doesn’t mean that the relationship with them should come to an end.  Hopefully it’s just beginning.

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