Closing The Deal

By kingcobra | Oct 4, 2013 | Leave a Comment

Our goal is to close, and closing means getting them to click to where we want them to go.  So this is pretty important. ... Read more

How Salesy Should Your Reviews Be

By kingcobra | Oct 3, 2013 | Leave a Comment

When we construct our reviews, the tendency is to want to appear more neutral than we have any business being. ... Read more

Balancing Segmentation With Reach

By kingcobra | Sep 27, 2013 | 2 Comments

One of the biggest decisions you will make with your websites is how broad or narrow your focus will be.  You need to consider the benefits and pitfalls of both. ... Read more

Big Dreams, Harsher Reality In Poker Desert

By kingcobra | Sep 25, 2013 | Leave a Comment

In spite of the huge fanfare surrounding the rolling out of regulated poker in Nevada, reality is slowly coming home to roost ... Read more

Selling Diversity In Poker Rooms

By kingcobra | Sep 20, 2013 | Leave a Comment

It’s all about finding reasons why people might want to play at a certain poker room ... Read more

Various Poker Traffic Levels

By kingcobra | Sep 20, 2013 | Leave a Comment

Poker rooms have various amounts of traffic.  It’s good to know how to promote all of them ... Read more

Leveraging Experience And Know How

By kingcobra | Sep 13, 2013 | Leave a Comment

Knowing what you’re talking about is only part of the battle.  You also have to clearly demonstrate it ... Read more

Balancing Salesmanship And Trustworthiness

By kingcobra | Sep 12, 2013 | Leave a Comment

Being persuasive and being convincing are often competing elements.  You need both though, in the right balance ... Read more

Persuasion Through Differentiation

By kingcobra | Sep 6, 2013 | Leave a Comment

The better you can make yourself stand out among the massive amount of players in the poker world, the better ... Read more

Establishing Trust With Your Players

By kingcobra | Sep 5, 2013 | Leave a Comment

In order to truly capture the attention and therefore the interest of your players, they have to trust you

  ... Read more

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