Between the 'strong' and h3 (or lower - h4, h5 and h6) tags, which would give the most weight to the term within the tag from a
SEO perspective?
I know that h tags should be used for headings, but would it be more worthwhile to put key terms in between h3 or lower tags instead of solely focusing on 'strong'. i.e. would it be beneficial to make the h3 (or lower) tags look like standard bolded text and put your key terms between them rather than 'strong' tags alone?