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Many of us are both casino affiliates AND poker affiliates. What do you think are the main differences between being a casino affiliate and being a poker affiliate?
I have my own ideas, which I'll share later in the thread, but I'm interested in hearing from everyone else first. |
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Some Casino Content Ideas:
Reviews Slot Machine Reviews New Slot Machines (there are some pretty much monthly) Progressive Comparisons Bonus Round Comparisons Slots players aren't really wanting to think a whole heckuva lot, it's kind of a press and go game, there are skill games for using strategy on.. but I guess there are strategies when it comes to slots, not so much as with poker, but they exsist.. Some useful info includes.. how to decide how many lines to play (all of them on a machine, but i mean how many lines should the machine you choose have, and why does it matter). How to decide what increment to play, why to always bet the max, and if that seems like a lot, just move down to a smaller coin size. A strategy could certainly be choosing a slot machine with more chances of winning.. bonus rounds, free spins.. odds.. There are often (not always) posted odds of winning a machine + it's payout percentage records, so you want to go for a machine that usually pays out more than most right.. Useless trivia = in a land based casino, pickem poker is generally the best machine payout percentage wise, i guess it is useful. There's also some interesting stuff about cheating b and m casinos, but it wasn't all cheating, some of it was more learning patterns. Biggest Difference Between Casino and Poker: In poker, we get paid when our players pay, so we want them to win win win, so they don't run out of money! In casino's/bingo we want the player to lose (sad but true) overall. We want them to win some big ones, but play it back.. In casino/bingo you get paid either a loss % or a deposit % most normally, though there is CPA and Media buying going on of course. There are table games in casinos that players can actually improve their odds on of course, if all things are as random as they are to be. Like playing a perfect game of blackjack. So learning the house rules, and teachig your players how to play a perfect game helps here. Blackjack strats come into play. There are LOTS of kinds of blackjack online, live dealer and computer games. Craps is full of strategy opps. Don't think there's much strategy to keno, but you can teach your players in plain english how to play. Roulette has some strategy.. + a how to and odds and payout break down in plain english. There are some GREAT casino sites like www.wizardofodds.com one that always comes to mind when i want to read about the math involved in ANY casino game. www.slotsjam.com for reading about any slot machine and http://www.readybetgo.com/slots/reviews/ I saw once a site that tracked the wins for every progressive jackpot (or a lot of them.. seemed like every..) then estimated the next pay out day. That's totally possible, anyone ever notice that the badbeat at absolute poker gets hit a day or two after we get our affilaite payment every single month? |
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I think to keep it short the demographics are a tad different with poker being really popular with the younger crowd. Playing against another person versus the house is just a different mentality and "maybe" poker players might have a little more trust than casino players in terms of having legit odds. Either way both players occasionally complain the game is against their odds. Poker being a skill game IMO means you can write far more content than you can provide for a casino.
For poker you have so many different areas to write about: learning the game (a lot of material exists on this and learning to play a casino is fairly straight forward), you can write about professional poker players and their "ballin" lifestyles. You don't really have ballin casino players unless they are Charles Barkley or John Daly dropping 500k in Las Vegas. Lastly I think the demographics have an influence on how casino & poker gaming sites and portals can look and work. Poker sites I find on average tend to look flashier, clean and professional. I have seen some casino portals that I find hurt my eyes or don't do anything special for me but are top performers and the focus is solely on content where looks don't matter. I think one example to illustrate this point is www.slotland.com. This casino site has been around since 1998 and they haven't changed their logo, look or most of their slots and if I were them I don't think I would either. They have been one of the most successful online casinos around but they convert and retain. I don't think this site is attractive but they are different and are definitely doing something right. I hope none of the people at Slotland take offense to my comments but this site has 0 appeal to me being a young male but that isn't their target market and it's probably a reason why they won't add a poker room even though they have a large database. Ok I have written enough but happy to contribute to this topic. John |
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