Quote:
Originally Posted by Ridge
The point is not how much the rake is. Just like walmart, people like to "save" some money. Even better than that though, people like rebates. it's a great marketing ploy.
I would guess that tons of players have no clue what the rake % is that they pay at the poker rooms. But when they start getting $20 payments back every week, they will be hooked.
So, for myself, lowing the rake would hurt us more than anything. People want to think they are getting a batter deal and the idea of actual cash back can never be replaced..
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Daily rakeback is on the one hand absolutely crazy. It tells the players how much they are getting raked, and yes about half the players don't have clue how much is being taken. This is one reason rakeback is a nutso idea at its core. No place that has offered poker in the b&m world has ever deemed it a good idea to say "here is 100 of the 300 dollars we raked from you today." Bad bad idea.
Not-bright players like rebates, just like a lot of people like tax refunds instead of having the money all year round.
There is an inevitable cycle here. Daily rakeback will lead to lowered rake because it is an incomprensibly illogical idea to take $1 from a person and give him 30 cents back ten minutes later. One reason rakeback survives now is it is so screwed up. Doing it "right" renders it stupid (say giving rakeback after every HAND).
The only way rakeback makes sense if done "right" is if it is a tiered bonus system -- at the end of the week (or month) if you have been raked something above a certain level, you get back more. Players get chunks of money, but there has to be a motivational bonus point. All players just getting 1/3 back is stupid, just lower the rake 1/3, and you save millions or hundreds of thousands of dollars in overhead. Make it so some people get 20%, some 30% and some 40% (so the cardroom pays out 1/3 total), and there you have something logical that also encourages play.