Two Plus Two going downhill? Forcing mods to delete quality posts?

[gtycoon]

Originally Posted by Back In Black

Those guys are stuck in 1983. Who reads "books" anyways?

Very true!

[PPP]

Originally Posted by Back In Black

Those guys are stuck in 1983. Who reads "books" anyways?

More like 1993, but joking aside this is reflected in their business, and there are dozens of affiliates who owe many thousands of dollars to that fact. Anybody with a poker forum that makes money would make less money if 2+2 knew what it was doing.

On the other hand, Mason knows books. If you can make X million by not learning a new thing the rest of your life, an argument can be made that learning and adjusting to the online would is not worth making Y million. If Y is worth ten times X, that's one thing, but if Y is only less than double X, then maybe you think it isn't worth the bother to shift your mindset.

Even as poker book sales diminish over the next 20 years, if your company dominated those book sales, you'd make a ton of money.

[gtycoon]

http://www.mypokertube.com/files/pho...082df6cffL.jpg

[Andy Poker.Vg]

Originally Posted by Graham

I think part of the decrease in book sales also has to do with the rise of online video training sites. Maybe he should evolve and come into the 21st century.

Quoted for truth. Poker books wont make a you a huge winner at 6max or headsup nl holdem cash. I doubt sklanksy or malmouth even play these games or aware of how agressive they are. I would take a video from aejones, cts, brian townsend, leatherass or even johnny bax as opposed to reading a 2+2 book.

[Andy Poker.Vg]

its rediculous how much money 2+2 are leaving on the table. If i owned that website im pretty sure i could increase profits 2-300% atleast. You do realise every single high volume player on the net visits that website. Some form of integrated rakeback accounts into that forum would make a killing. Were talking millions of dollars of rake per day.

They are fucking idiots just having media buys on that site.

[BootyCraze]

Maybe they just rely on quality content. Let them come out and question their returns before speaking on their behalf.

Im sure they could have collected more money deleting AP/UB threads but they never.

Thats why they are still No1, even with their 1983 attitude.

[Andy Poker.Vg]

the reason they are number one is because they were the first and now there the biggest poker forum. It doesnt matter if someone comes out with a superior forum people wont leave 2+2. Its just a massive community and it somewhat supports itself even though most of the people who post there think sklanksy is a cock.

[BootyCraze]

Sklansky maybe a cock but he is not the forum. I highly doubt they were the first but they were the first who made a difference. They are by far the strongest for strategy and info. If they cant market, they may get taken over by a fake but they are the authority of poker forums, no question.

[Back In Black]

To semi-hijack this semi-pointless thread:

What do you think 2p2 (probably just the forums, not the book biz) is worth? What could the forums be sold for? Mid eight figures?

[PPP]

Originally Posted by Andy Poker.Vg

They are fucking idiots just having media buys on that site.

That certainly isn't the problem. They make fine income for the traffic they get. The only problem with them is they should get at least 3x the traffic they do.

And of course if they did rakeback they would be total idiots. A US citizen running a rakeback site this huge from las vegas should start practicing picking up the soap. Mason may not be a happy go lucky guy, but he's not eager to make pals in prison either.

Their business model for a US company is excellent. Their savvy in running the poker website part profitably is just not that good.

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Mason's post reveals one interesting tidbit... they sell 250k books a year. That speaks to the value of the company. How much would the publisher average share per book be? I don't know book pricing stuff, but at $10 a book, that's $2.5m a year from books.