@ Randy / ridge
I guess its about offering an opinion to your readers, or facts?
Both apply i guess but in this world the facts move so fast online its tough to compete on those alone.
What we gotta love about the pokerworld is that its such a funny mix of both clever and stupid people, all here to make a $ or a living.
Id love and read a semibig website telling all the dirt if it had like weekly new relevant content...
Conversions is another thing, dont think it would be the object of such a site anyways, hence theres other ways to make money.