I would tend to disagree with what you are saying. I believe that true affiliate marketing comes from creating business, not simply capitalizing on someone else's marketing. If someone comes to your site looking for a bonus code, you haven't marketed anything. Don't get me wrong, it's nice to rank in the search engines for terms like "abc poker bonus code" but the true talent lies in generating business for the company, not the company generating business for you.
just my opinion
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