Yeh I have noticed that site too.
Now that I look closer I can see whats happened. The guy has recently bought the site or domain, or stolen it, or already had it. It has 2200 incoming links, all music related, which I guess the site used to be too given the domain name. Also these links are all one way links as I don't see any links page, (probably deleted too). It also has PR6 which would have been awarded at the last PR update, and a good alexa rank, it was also registered in 1999. Looks like the guy has basically spammed every poker related keyword he can think of, which is a bit strange considering most of his affiliate links are for casinos. Don't see how that could last in the long term, probably someone looking for a fast buck.
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